Daily TA

Communicating with an introvert can be a challenge, especially for those who prefer an open and dynamic exchange of ideas. Introverts need more time to think about their responses and often avoid intense interactions, which can...

Communication plays a key role in everyday interpersonal relationships and transactional analysis (AT) provides the tools to understand it better. Developed by Eric Berne, transactional psychology allows us to analyse our interactions through patterns of...

Transactional Analysis (AT) is a psychological theory and therapeutic method developed by Eric Berne in the 1950s. Its main goal is to understand the mechanisms of human communication and improve interpersonal relationships....

Talking to an employee is not just about exchanging information, it is also a key part of building relationships, motivating a team and ensuring efficiency in the workplace. An employer who is able to communicate effectively with their...

Every conversation with a customer is an opportunity to establish a long-term relationship and successfully grow the business. A salesperson should not only know their product, but also be able to tailor their communication to the caller. Regardless of...

Getting offended in the workplace can be a real challenge. Everyone can feel hurt, unappreciated or treated unfairly at times. Sometimes conflicts, arguments or misunderstandings lead to...

Limiting beliefs are unconscious thought patterns that can block our development, effectively inhibiting the pursuit of goals. Although they seem natural and often unquestionable, they are merely the result of previous experiences, social patterns....

It is clear that in a professional environment, the ability to consciously guide one's development and decision-making is an invaluable asset. A proactive attitude, as a way of acting based on responsibility, initiative and consciously shaping reality,...

Coaching is a rapidly growing field, attracting individuals who wish to support others in achieving goals, discovering potential and personal growth. A professional coach should have solid competencies, appropriate certification and practice, which...

Organisational Transactional Analysis (AT) is a method based on the psychology of human interaction that is widely used in business settings. At its essence, it offers tools to analyse and improve communication, relationship management...

Every employer or manager in a company would like their team to operate effectively and efficiently. However, this is usually very difficult to do without external help. One tool that, helps to improve...

Building an effective sales team is a challenge that requires careful planning, proper recruitment and effective induction of new employees. The key to success is creating a cohesive team that achieves its goals and...